MSc in Data and Business Analytics

The MSc in Luxury and Brand Management is designed to meet industry demand for graduates with managerial and analytical skills that enable them to apply data science to tackle business challenges. During the programme, students are prepared for jobs related to data and business analytics in different areas, including supply chain management, marketing and finance.

“Manage the world through big data.”

Mission

This programme equips graduates with the key analytical methods and tools that will allow them to become leaders in data-driven decision-making. Through both theoretical and practical learning, students are prepared for jobs related to data and business analytics in different areas, including supply chain management, marketing and finance. The programme is designed to meet industry demand for graduates with managerial and analytical skills that enable them to apply data science to tackle business challenges.

Insofe Rennes School of Business has partnered with the International School of Engineering (INSOFE) to offer an MSc in Data & Business Analytics (DBAn) as a techno-managerial twinning programme.

5 reasons to join this programme:

Tailored to current company needs for market analysts.
A balance between key technical knowledge and necessary business skills.
Up to date with the latest industry software.
Programme graduates are highly employable in diverse fields.
An international and multicultural programme, located in Brittany, France.

Programme

By choosing this Master of Science, you will study modules such as:

Programming for Data Analytics
Data Management
Times Series Analysis

You will choose a specialisation among the following subjects:

Marketing specialisation

Social Media Intelligence
E-Marketing
Customer Data Analysis
Retail Analytics
Marketing Research and Analysis

Supply Chain Specialisation

Advanced analytics in logistics
Data-Driven SCM
Advanced analytics in logistics
Introduction to global supply chain management

Finance Specialisation

Financial Equity and Portfolio Management
Financial Toolbox
Alternative Investments
Deep Learning and Neural Networks for Finance
Al and FinTech

Download the brochure to learn more about the programme.

Student life

The Rennes School of Business community is centred around its 5,000 students. The School, particularly its Student Care team, is dedicated to student life and well-being on campus.
During their studies at Rennes SB, students do not just benefit from an exceptional learning environment, they become part of a unique student experience, driven by the School’s values: Audacity, Openness, Creativity, Humility and Freedom!

Students with disabilities

Rennes SB is committed to fighting against all forms of discrimination and inequality, in order to ensure that all of our students are given equal opportunities to succeed.
To meet this objective, we have put in place specific measures to welcome and support students with disabilities.

Career

Business analysis skills are in high demand throughout the business world, especially in marketing, logistics, manufacturing, finance and retail activities, in both the private and public sectors.
Rennes SB supports students on a daily basis as they develop their career plan.

Thus, throughout their programme, Rennes SB students benefit from:

privileged interlocutors,
career workshops,
events to facilitate regular meetings with managers and HR representatives from partner organisations,
“My Career Platform” to access career advice and internship and employment offers.

Find out more about career opportunities in the brochure.