The luxury business is significantly different from other business sectors. The managers need specific skills to understand the uniqueness of this sector and its target customers. This programme enables students to acquire necessary knowledge and competencies for pursuing successful career in luxury and brand management. The modules in this programme have been chosen very carefully and are taught by a mix of highly qualified academicians and experienced industry experts. Students from all over the world having diverse educational and cultural backgrounds are one of the main strengths of this programme.
This programme enables the students to acquire the necessary knowledge and competencies for pursuing a successful career in Luxury and Brand Management. Managers need specific skills to understand the uniqueness of the luxury sector and its target customers. Students will be able to develop and implement effective strategies and introduce innovative products and services in different luxury segments.
Participants will also learn to develop and manage brands in any sectors. Graduates will be able to efficiently achieve their business objectives in a responsible way and in a global environment.
7 reasons to join this programme :
English proficiency (one of the following):
Eligible candidates will be contacted for a an interview (Face-to-face, telephone, skype or on-line interview).
TOTAL = 120 ECTS
Marketing Manager, Brand Manager, Trade Marketing Executive, Key Account Executive,International Sales Coordinator, Product Manager, Area Sales Manager, Business Development Manager…
The international office of Rennes School of Business helps students to obtain a resident permit.
Rennes School of Business helps international students to finding suitable accommodation (student residence, private house, shared flat, family homestay) in the city. A residence campus for international students is available on the campus.
Fees structure and funding: