The technological market is as volatile as it is potentially profitable for firms. Such is the level of demand for innovative products and the speed of technological progress that competition is especially fierce...
A recent study illustrates how heads of department and team leaders find themselves caught between a rock and hard place, facing dual pressure from senior management and their former working environment...
The rise in strategic multi-party alliances has been clearly discernible in recent years. However, the success of this collaborative model risks being undermined by free-riding behavior on part of alliance members, aiming at reaping benefits from the alliance while at the same time contributing less than their fair share...
Whilst branding via online communities is a fairly recent phenomenon, this does not mean that the past does not have a role to play in building customer loyalty...
