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Rue intérieure de Rennes School of Business

04/03/2019

Faculty & Research

Marketing technological innovation - what happens if you get it wrong?

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04/03/2019

Faculty & Research

Middle Managers on a Knife-edge

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04/03/2019

Faculty & Research

Multi-party alliances: The relationship between perception and partners' free-riding

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04/03/2019

Faculty & Research

Online Brand Communities - where nostalgia is no longer a thing of the past

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04/03/2019

Faculty & Research

Online Videos: a well-orchestrated addiction

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04/03/2019

Faculty & Research

Pressing the Right Buttons - New Product Development Strategy in High-tech Industries

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04/03/2019

Faculty & Research

Putting your money where your mouth is - from consumer intention to consumer action

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04/03/2019

Faculty & Research

Quand les communautés en ligne deviennent des leaders d'opinion

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04/03/2019

Faculty & Research

R&D Coopetition between rival firms

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04/03/2019

Faculty & Research

Refining risk assessment - The Lambda VaR Approach to Market Risk Measurement

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04/03/2019

Faculty & Research

Safety in Numbers? Measuring the impact of resources on business alliance portfolios

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04/03/2019

Faculty & Research

Safety in Numbers? Measuring the impact of resources on business alliance portfolios

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