Foshan Campus – China

Recognised by the Chinese Ministry of Education, the RSB Digital Business Institute, SCNU is a Sino-foreign cooperative education institution jointly established by South China Normal University and Rennes School of Business.

RSB Digital Business Institute, South China Normal University (SCNU)

Located at SCNU Nanhai Campus (Foshan), in the heart of the Guangdong–Hong Kong–Macao Greater Bay Area, the institute offers direct exposure to a fast-moving economic ecosystem where industry, technology, finance and global business are deeply connected. Foshan is a major industrial and innovation hub, strategically positioned near Guangzhou and closely linked to the wider Greater Bay Area, making it an ideal location to develop future-ready talent at the crossroads of business and digital transformation.

This joint institute reflects a shared ambition between SCNU and Rennes School of Business: to combine SCNU’s strong academic foundations and regional influence with RSB’s international expertise and global standards, creating an international learning environment designed to cultivate digital-ready business talents for one of China’s most strategic regions.

Building integrated capabilities in Business and Data

As digital technologies continue to reshape business and finance, AI and data analytics are becoming essential for decision-making, risk management and strategic planning. The programmes delivered within the institute focus on interdisciplinary training at the intersection of:

Business + Data
Finance + Technology

With a strong emphasis on both methodological training and practical application, students are prepared for emerging roles in the digital economy.

Faculty and industry expertise

The institute brings together a dynamic and international teaching environment that combines on-site faculty, visiting professors, and industry experts. Students will benefit from renowned faculty members and professionals coming from Rennes School of Business, SCNU, and partner ecosystems, as well as visiting contributors from around the world. This blend of academic excellence and real-world expertise adds significant value to the learning experience, ensuring programmes remain closely connected to current industry practices and global trends.

Programmes

In its first phase, the institute delivers the following programmes:

Master of Science in Financial Data Intelligence
Master of Science in Data & Business Analytics
Master’s Degree in Digital Economy
Master’s Degree in Electronic Information

Earn a world-class degree without studying abroad

All courses are completed in China, enabling students to earn an internationally recognised degree without an overseas study period. The degree can be authenticated through the relevant Chinese recognition processes for Sino-foreign cooperative education.

Career development support

The institute will leverage resources from both institutions to provide:

career guidance and employability support,
corporate engagement opportunities,
exposure to real business cases and regional internship opportunities in the Greater Bay Area,
involvement of industry mentors and professionals.

Founding institutions

South China Normal University (SCNU)

SCNU is a national Double First-Class university and a key university under China’s Project 211, with strong academic foundations and international development ambitions.

Rennes School of Business

Rennes School of Business is internationally recognised and belongs to the top 1% of business schools worldwide holding the three major international accreditations: AACSB, EQUIS and AMBA.

Contact (Foshan Campus)

RSB Digital Business Institute, South China Normal University (SCNU)
Address: Shishan University Town, Nanhai District, Foshan, Guangdong, China
Phone: +86 0757 8668 7772
Email: office_of_ibc@ibc.scnu.edu.cn

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